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New brand positioning: “Wanna Drive?” isn’t just a tagline – it’s a commitment that at CarMax, the customer is empowered to buy their way, with the clarity, confidence and control to navigate the ... Seeking Alpha: Paige Bueckers and Donovan Mitchell Take the Wheel in CarMax’s “Wanna Drive?”.
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New brand positioning: “Wanna Drive?” isn’t just a tagline – it’s a commitment that at CarMax, the customer is empowered to buy their way, with the clarity, confidence and control to navigate the ... CarMax is Shaping the Future of Car Shopping with New “Wanna Drive?” Brand Positioning and Tagline.
